See it. Change it. Done.
Every tool can show you wasted spend. Almost none put the fix on the same screen. The SellerDragon dashboard does: diagnosis and action live together – pushed through Amazon's APIs while you're still looking at the row that caused it.
The morning pass
The account at a glance, every morning.
Status, sales, movers and alerts on one screen – period comparisons that respect marketplace time, and numbers that agree with your Sheets, because they come from the same isolated store. Notes with dated reminders sit on campaigns and ASINs and resurface when due.
Sales · 7d
$14,348
−10.1% vs previous
Ad spend · 7d
$1,934
+2.9% vs previous
TACoS · 7d
13.5%
+1.7pt vs previous
Alerts
3
1 stock · 1 rank · 1 spend
The actual overview - sales, ads, coverage and notes on one screen. Light theme included.
PPC management
PPC management where the data lives.
- Campaign workbenchFilter, sort, bulk-edit bids and budgets – applied live through the Ads API, not exported as a bulk file for you to upload yourself.
- Search term → negativeThe term that spends and never sells is one click from negated – exact or phrase, campaign or account level.
- Dayparting from actual performanceHour-by-hour heat with recommendations only where the data supports them – click a band, set a multiplier.
The PPC Manager - saved filters, a due-today queue, and every row one click from its decision popup.
Click any campaign row and this opens: the month, the placements, the targets – and the bid buttons that act on them.
PPC stats are on every plan. Making changes – bids, budgets, negatives, dayparting – starts at Growth.
Listings · AI-assisted
Listing optimization with a before and an after.
The AI drafts, you decide, then it ships. Titles, bullets and backend terms are generated against your real search data and competitor coverage, shown as a before/after diff, edited by you, and committed to the listing through Amazon's APIs.
Listing health rides along: suppressed listings, catalog issues and severity tracking on the same pages you work from.
AI credits come with every plan. Manual tools are unlimited everywhere.
More inside
The rest of the dashboard.
- Inventory coverage & restockDays of cover per SKU, inbound tracking, out-of-stock flags before they cost you rank.
- Sales, fees & returnsBestsellers by SKU, ASIN or group – refunds and margins on the same row, marketplace wall-clock respected.
- Search-term explorerEvery query that led to your ads – spenders, sellers and the gap between them.
- Notes & scheduled remindersDated notes on campaigns and ASINs that resurface when due – your operating memory, in the tool.
The sales page – a month against the last, refunds included.